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The first week of visits over Facebook Google search site as the fourth largest United States
The first week of visits over Facebook Google search site as the fourth largest United States
"A few months later, Facebook may be beyond the Ask.com, the fourth largest search site the United States." One day in early April, the analyst Liz Gannes holding Compaq Presario R3000 Battery comScore released U.S. statistics report says. The statistics in the March report of the U.S. search market share in, Facebook has been to 2.7% of market share, more than AOL, ranked fifth, behind in front of it is occupied 3.1% market share Ask.com.
While in less than a month ago, a more sensational news had already spread to the U.S. Internet Industry: Internet traffic monitoring agency Hitwise reported that, in the second week in March, the weekly visit social networking site facebook.com The total amount of site visits in the United States share of 7.07% for the first time exceeded the 7.03% google.com, became the most visited website. Hitwise analysts even used a "landmark" to describe the significance of this event on Facebook. In the view of some, Facebook than Google seems just around the corner.
Facebook, the big brother beat in last year Myspace, get on the top spot in SNS website, really can become a Google killer it?
Visits Google really super?
"Look at Hitwise's report," the industry Jessi Hempel pointed to the same rank in the report rafts of Gmail and YouTube, said, "Google's Web site can be more than google.com." He silently calculated, "the report on The visit to Google's Web site accounted for more than add, to 11.03%, Yahoo's Web site to access than the sum of accounts also reached 10.98%, while Facebook is only 7.07%. "
Appears in the Jessi Hempel, Facebook wants to go beyond Google, not only to beat google.com, but also beat Google's army of other sites.
In fact, even if the army does not consider these sites, only to HP F4809A F4812 Battery and the Google search engine to compare, Hitwise data still can not prove the heat of Facebook users on more than a Google search.
Jessi Hempel said: "Hitwise's statistics include only google.com." But now that many users of the Google search engine in the browser toolbar next to the other site, or use the Google search bar to search.
Jessi Hempel, then although concise, but in the phrase: Hitwise's statistics too single, did not include general usage, it is unconvincing.
In addition, one analyst pointed out: "Hitwise statistics indicators Visits (visits). Yanjiujieguo view from the Internet measurement, community-Lei Wang Zhan in the Visits and Frequency (visit frequency) performance of the Pu Bianyao other leading Yu Sousuo Deng categories of sites. "
Indeed, the use of Hitwise's statistics to measure the popularity of the two companies is slightly biased, but these data reflected the momentum of rapid growth of Facebook is that no one can doubt.
Has the potential to beat Google
Google belong to a decade ago, the Internet's next generation is SNS, Facebook founder Zuckerberg always uphold the idea of such.
His analysis of this idea with some people thinking. It seems these analysts, Google now has the experience and Microsoft has quite similar.
"In the past, when times change from the interaction between man and man machine interaction and information network, the company found itself occupied only computers, but Google has such a huge new force, to become the overlord of that new era." Then, the industry to tone changed, "Now, times and information from human interaction to human interaction network slowly into the core of the network, Google also began to find their only possession of information and applications, and not the same as the maximum Facebook possessor. "
Industry analyst Kurt Scherf would give such an example: "Imagine, when through Facebook, you know 80% of the friends are watching a particular TV series, how would you do? That produced human interaction What a powerful message. "
Nielsen analyst Alex Burmaster also stood on the SNS side: "Social networking is changing the way people gather information. Today, many people find the information HP Pavilion ZD8000 battery Twitter or Facebook, rather than through Google."
SNS platform, information is being accumulated in expanding its influence is to expand the information. Said Kurt Scherf, SNS platform, the accumulation of information is valuable, the key issue is who is going to dig this information and how to use the information.
Overall, the industry generally optimistic SNS value of this model. As a leader in the field SNS, Facebook seems logical to have the potential to beat Google: last September to February of this year, registered users increased significantly in 100 million, to reach 400 million users; in the UK, with 23 million registered users, nearly one-third of the population; from Jianzhan Search, Google Search Engine search prevent the station information ... ... but the situation really got his wish for the better I am afraid that Facebook is not easy.
Mo set foot on the old road MySpace
When people in the sharp increase in the number of users Facebook applauded, and in this regard that it already has a strength against Google, the do not forget to look at the history of MySpace.
The same as Facebook over MySpace, MySpace has also gone beyond the earlier one fell swoop into the SNS in the field of Friendster; as Facebook users are now rapidly expanding the scale of the same four or five years ago, MySpace has rapidly expanded the number of users, in July 2006 during the week weekly visit myspace.com accounts to 4.5% behind the United States than the first. At that time, people commented MySpace: maybe it can not keep up the profitability of Google or Yahoo, but it is likely to become the next Internet platform.
But now what? Market research firm Alexa statistics unveiled MySpace scars: June 2009 ~ July, MySpace's unique visitors in the United States decreased by more than one hundred million; July ~ August, the independent traffic dropped more than 4 million; 8 months to September, that number reached 5,000,000.
This downward trend in the magic spell the actual description of the Dell Inspiron 500m battery: SNS site has a more significant cluster effect. When the SNS website due to some mistakes after losing part of the user, will drive even greater loss of part of the user.
Therefore, Facebook should always maintain the right strategy, and guard against the impact of competitors from the same area. These competitors include Google.
Google has long been aware of the power of SNS. From the failure of shares to buy Facebook Twitter refused, Google has been trying to enter the piece in the field. Today, Google hard with their own social networking site, Buzz, and with Gmail, and many other resources connected. Although still not see Buzz much improvement, but the strength of Google, you really want to fight with Facebook, Facebook probably not be able to stand.
In addition, one of the industry known as Chris also pointed out: "Google has technology and distribution has been long in the mobile field, with considerable advantages, Facebook is overshadowed in these areas."
Meanwhile, Facebook and Google's revenues are also far apart. In 2009, Google's revenue reached 23.65 billion U.S. dollars, while Facebook's estimated income is less than 700 million U.S. dollars.
It seems, Facebook though favored, but faces its own challenges in the field from the SNS, and the Google threat. Facebook wants to become a Google killer, I am afraid that too earlier to ensure stable development of their own situation, profitability model to solve the problem.
Link
The history of Facebook
@ February 2004, Zuckerberg and Dustin Moskovitz, Chris Hughes, Eduardo Saverin co-founder of Facebook. Initially the site only for college students do, and only used in only a few American university networks. To December 2004, Facebook has 100 million users.
@ 2005, Facebook will be the network extended to several universities and foreign university network. The end of 2005, Facebook users amounted to 5.5 million.
@ 2006, Facebook's mobile site was established to end the year has 12 million users.
@ 2007, Facebook created entity gift shop. At this point, advertising slowly becoming part of their income. In the same year, developers are invited to the Facebook platform development process. October 2007, Microsoft invested 240 million U.S. dollars to Facebook, holding 1.6% of Facebook shares.
@ 2008, Facebook have 100 million users. In the same year, Facebook HP pavilion dv9000 battery 21 languages in the world of service.
@ 2009, Facebook over MySpace into the SNS website boss. The end of 2009 reached 350 million users. @ Early 2010, Facebook more than 400 million subscribers.
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